How Do I Get Traffic To My Personal Training Site?

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When just starting out in fitness training, you'll have one question when it comes to the Internet: "How do I get traffic to my personal training site?" Well, the fact you understand that the number of people visiting a website is called traffic is a great start.

Many people working in business nowadays don't even know what traffic is, let alone how to harness it to benefit a business. As to the techniques actually used, well.a good start is in understanding how many thousands of websites there are that probably have something to do with fitness.

Statistics say that a new website - not just a fitness-related one, but a site of any kind - starts up every 5 seconds. Given that, you need to understand who you're competing against and what they're calling themselves.

Go ahead and Google the words "personal training." You'll see there are a ton of competitors using those keywords. That being said, it then becomes obvious that you're going to need a set of words related to fitness that not a lot of people are using. Now, rather than spend all day or all week researching this yourself, you might consider hiring somebody who can do a bit of search engine optimization for you. This is abbreviated SEO.

SEO will involve making sure your website is set up to attract not only Internet traffic but also the attention of the big search engines like Google, Yahoo and Lycos, among others. And once your site is optimized, you can concentrate on gaining attention from the site from all those thousands and even millions of readers out on the Internet looking for free information. Many of them are visiting article directories in search of it, too.

Internet article directories exist for the purpose of letting their subscribers browse for articles on most any topic that can be thought of. Many of them - and there can be hundreds, though there are about 10 that are the big boys on the block, so to speak - have categories related to health, fitness, fitness training and the like. If you can't write well yourself, just hire somebody who can to create a dozen or so 500 word articles on personal training, for instance.

These articles can then be submitted to directories. Of course, your personal training site will be mentioned in a hyperlink, or in what's called anchor text, in the footer at the bottom of the article. People will read your articles, submitted by you, and chances are you'll gain visitors to your website, thereby increasing traffic.

Soon enough, if you do this right, you'll gain expert status (big thing to the search engines) and even a few one-way links from other sites to your site. The engines love websites that have relevant links from other sites pointing back to the site in question (yours). All of this can lead to high visibility on a search engine, which is the whole point of this exercise.

If much of this seems alien to you right now, it soon won't. A smart fitness trainer treats fitness like a business. That means learning about the operating environment, for one thing. When you understand that, the question "how do I get traffic to my personal training site?" becomes easier to market my personal training services. It actually won't cost much, but the dividends returned can be quite large.

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