Because the real estate market has slowed dramatically, investors have found themselves struggling with house payments with the end nowhere in sight. By all means, reducing the price of the home is one way to get it sold. However, there is a better solution.
When it comes to a slow market, you have to be willing to do something a little different then what everyone else is doing. Here are 5 great tips you can you to sell your home quickly in a slow market.
1. Make Your Listing Look Pristine
Most property listings, which are mostly always written by the broker, are communicatively boring. Usually, a listing's photos and descriptions do little to sell the home. How can you avoid this? Try these techniques to improve your listing in order to grab the attention of buyers.
Photos
Remove clutter and clean thoroughly before taking photos
Take photos of home's most appealing features
Take pictures during the day and use a flash
Photoshop pictures to look pristine
Description
Be informative without being too analytical
Make your home sound charming and inviting
Use vivid adjectives like delightful and airy to describe the home's features
Remember, you only have a few seconds to impress a potential buyer. Be neat, be concise, and be original.
2. Advertise With Signs
If your home is on a main road, a good sign in the front yard is all you'll need. However, if you don't live on a main road it is a good idea to advertise with directional signs from the nearest main road to you home. Also, on the weekends and for open houses, tie a bunch of balloons to your mailbox for added attention.
3. Do Not Use a Cheap Sign in Front
Please, do not use the cheapie do-it-yourself Walmart signs in the front of your home! It is a good idea to spend the money on a metal framed sign with an attached flyer holder. A good, solid sign in the front says, "I mean business."
4. Use Several Financing Options
In a slow market such as today's, offering several financing options is usually the best way to get your home sold quickly. Take for instance Seller Financing. Seller financing, also called owner financing and subject-to loans, is essentially a real estate financing method that leaves the seller's primary loan in tact, and the buyer simply takes over the existing loan and continues to make your mortgage payments. For more information about this type of loan and how you can make it work for you, check out Butterflylister.com.
5. Act Like a Salesperson to Get it Sold
Most people will show their house and then simply let their "customer" walk right out the front door. Rule #1 of sales, never let a customer off the premises. You should take this rule into consideration when showing your home to a potential buyer. Don't merely act as a bystander, be proactive and elicit the right information from the buyer to push him into decision making mode.
Of course, not all buyers are ready to make a decision, but sometimes if you get the wheels turning, you'll make the sale.
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